So Netflix is getting slammed today because they've lowered rates and we've pointed out that current estimates are high.
But what really cracks me up is the way people are focused Netflix vs. Blockbuster. While those two are trading jabs, the real enemy is dotting the i's on the Hollywood contracts that will blow the roof off movie rentals.
What would you rather do:
1. Drive to Blockbuster and rent a DVD
2. Order a rental DVD from Netflix and wait for it to be mailed to you
3. Rent a movie from the iTunes Store and watch it on your plasma, your iPhone, and your iPod?
Game over, and soon.